BCMA Portugal
The BCMA Portugal Chapter has been established with the help of leading practitioners and will include like-minded professionals who are passionate about building on the success of recent branded content campaigns in the region.
Head of Branded Entertainment & Content, Strategic Consultant of Brand Storytelling, Brand Purpose & Culture at the international collective ASAS.br.com
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Advisory Board Council Member of Women In Marketing UK; Advisory Board Member and invited lecturer of Branded Entertainment & Content, Brand Storytelling & Purpose at IED Masterbrand Communication School in Milan, Italy
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Creator, Coordinator and Lecturer of the first Bootcamp in the world, a 3 months course of Branded Entertainment & Content of Miami Ad School. International speaker and Branded Entertainment & Content Masterclass teacher across many countries like France, Italy, Portugal, USA, Mexico, Africa, Latin America region
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Creator and Curator of the First Branded Content and Brand Storytelling Post Graduation in Brazil, at University Senac, launched in 2016;
With 34 years on the Marketing and Advertising business, worked on the Marketing side at McDonald’s and Citibank, at the main Ad agencies such as Ogilvy, Africa, DM9DDB, McCann Erickson, Head of Branded Content at Abril Group, Co-founded the British M&C Saatchi agency in Brazil, and Leo Burnett as the SVP Head of Planning & Integrated Experiences Latin America
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Collaborating author with published essays on the Americans Branding Strategy Insider, MusebyClio, Contently, Brandchannel, LIA Insider, and AdNews, Meio&Mensagem in Brazil
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A Branded Content & Entertainment judge of the following international Festivals: Cannes Lions, CLIO Awards, London Awards - LIA, Brand Film Awards NYC (by Campaign), The Drum Content Awards in London, Lisbon Ad Festival, FIAP Festival, A-List Hollywood Awards 2017/19, Dubai Lynx (Cannes Lions Group), at Cristal Festival in France and also a member of their Branded Entertainment Academy and speaker, at BE Awards in Australia for two years, The Gerety Awards, Festival of Media Miami, Effie Awards.
Advisory Board
LUIS FERREIRA
Director General Commercial, Cofina Media
INES PEREIRA DA COSTA
Innovation Manager, Sumol+Compal
Global Communications Director, SWORD Health
LOURENÇO THOMAZ
Partner & Creative Director, MSTF Partners
ALBERTO RUI PEREIRA
CEO, IPG Mediabrands Portugal
THAIS PIRES CARNEIRO
Strategy & C-Business Development, BRO
ANA ROMA TORRES
Managing & Creative Partner, Havas Sports & Entertainment Portugal
ISABEL MARQUES
Commercial Director for Digital and Radio, RTP Group
Category Lead, Skin Care & Skin Cleansing, Unilever
RITA TORRES BAPTISTA
Brand & Communication SVP, NOS SGPS
Brand PR & Media Relations, Super Bock Group
BRUNO ALBUQUERQUE
Marketing Director - Beer PT, Super Bock Group
Marketing & Brand Director, EDP
SUSANA ALBUQUERQUE
Executive Creative Director and Partner at Uzina, President at Clube Criativos Portugal
Global Marketing Director Stella Artois, Anheuser-Busch, InBev
Branded Content Director, GroupM
Head of Marketing & Communication, Sociedade Ponto Verde
Head of International Markets & Management Committee Member, Betclic Group
Branded Content Manager, Betclic Group
Business Unit Director Home Care, Personal Care, Beauty & Wellbeing, Unilever
Deputy General Manager, Observador
